CTACADEMY

ABOUT

The Creative Tourism Academy is an initiative by the Creative Tourism Network® aimed at providing education, training, and resources to individuals and organizations involved in the creative tourism sector.

The Creative Tourism Academy aims to empower creative stakeholders, tourism professionals, local communities, destinations, and organizations with the knowledge and skills necessary to effectively develop and promote creative tourism. It catalyzes innovation, sustainability, and cultural exchange within the tourism industry

Here are the key aspects of the Creative Tourism Academy:

TAILORED TRAINING

Bring your ideas, and shape your project!

… Whether you need academic or lifelong learning courses …

We provide tailored courses, lectures, seminars, workshops, training and capacity-building.

creative tourism
  • What makes the Creative Tourism Academy unique is its capacity to engage, train, and co-create with stakeholders with profiles as diverse as farmers, artists, craftsmen, festival programmers, 5-star-hotel managers, rural destinations mayors, or Ministers.

  • Adaptable to presential or virtual format, combining theory and practice, our training relies on a holistic approach through which the participants can learn, be inspired, and develop their projects, thanks to our mentoring.

Courses can be delivered in several languages. Please, feel free to ask us.

TOPICS

  • What do we mean by “creative tourism”?
  • Its evolution and current features.
  • Creative Tourism, a lever of sustainable development.
  • Creative tourism as a model of the circular economy.
  • Creative Tourism: solutions Post-Covid.
  • Case studies of creative tourism managed by private and public entities.
  • How can I launch my creative tourism project or include this modality in my business?
  • Designing and production of creative tourism experiences.
  • How to generate income from creative tourism?
  • Creative tourism & branding: how to create a creative tourism destination?
  • How to create a value chain for the territory/destination from a public-private partnership?
  • How to differentiate my destination through creative tourism?
  • Who are the creative tourists? How can I reach them?
  • Communication tools and marketing strategies adapted to creative tourism.
  • Co-creation of storytelling for the destination.
  • Networking / strategic partnerships.

REFERENCES

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